Makeup tends to be a catch-22; people use it to cover up their imperfections, but more often than not products are low quality and packed with chemicals that dry out skin and causes these imperfections in the first place.

The thing is, this vicious cycle has led people to write off makeup — but in reality, it’s possible to wear makeup and have healthy skin. It’s all about being aware of what is in the products you put on your face.

For example, have you heard about IT Cosmetics celebration foundation that’s packed with Vitamin E, C and E to hydrate your skin?

There are countless ways that you can keep your face healthy and moisturized when using makeup. Here are some tips to help you maintain hydrated skin when making yourself up for the day:

Use Moisturizer Before Applying Makeup

It’s a good idea to prepare your skin with moisturizer before you apply your makeup for the day. According to Cosmopolitan, moisturizing your skin before applying makeup is a must, whether your skin is dry or oily.

Light moisturizers like IT COSMETIC’s Confidence in a Gel Lotion Moisturizer is a gel that will smooth out lines, hydrate your skin and prime it so that it’s makeup ready.

Use Products That Have Moisturizing Properties

According to Good Housekeeping, not using moisturizer can lead to wrinkles and a complexion that’s flaky and dull. To maintain a natural glow, it’s imperative to incorporate moisturizing products into your skincare routine.

The thing is, so many people skip skin care and go straight to make up because, well, mornings are hectic. If you find that you just don’t have the time to add an extra step to your morning routine, swap out your makeup products for ones that actually have moisturizing agents in them.

Know What’s in Your Makeup

Makeup can contain chemicals and agents that leave your skin dry or flaky. Make sure you’re paying attention to what makeup you are buying, and what’s in it. For example, IT COSMETIC’s Celebration Foundation is hydrating, thanks to its formula packed with Vitamins A, C and E.

Especially if you have dry skin, make sure you are reaching for makeup products that are hydrating and have moisturizing ingredients.

Use Brushes

When you apply makeup with your fingers, your fingers absorb your skin’s moisture. Invest in quality brushes that you can use to apply your makeup. Of course, you want to use clean brushes to ensure your skin’s health.

According to SELF, if your brushes aren’t cleaned, they collect bacteria that can cause damage after coming into contact with your skin.

Take off Your Makeup

It seems obvious enough, yet so many people forget just how important it is to take off your makeup. Leaving your makeup on can dry your skin and doesn’t do your face any favours.

That being said, you have a responsibility to take care of your skin, and that means, if you wear makeup, to make sure you take it off so that your face can breathe and hydrate while you sleep. Moisturizers are actually a great way to remove your makeup before you head to bed!

Makeup is an art and has its advantages, especially as retailers become more conscious about what comprises makeup formulas.